Challenge 25 Mystery Shopping: Teams of 1,2, or 3 purchasers (with a supervisor) visit your outlets and attempt to purchase age related products. Teams are dressed and act in a manner that makes it clear they are potentially underaged and therefore liable to challenge, whether for alcohol, cigarettes, or other products
If challenged, the purchaser will claim not to have ID and may push for sale to be made
All transactions are filmed using bodyworn cameras and recorded via hidden digital recording equipmentExtensive reports and summaries will be fed back to client, together with a report, recordings and video footage
Training is delivered on-site, tailor-made to your operation, and delivered by young Investigators experienced in testing age related sales. A typical programme will include:
What are Age Restricted Products and the fines attached to underage sales
The background and reason behind Challenge 25 and Think 21?
What are appropriate forms of ID
How to ask, refuse and accept ID for a sale
Outlets are supplied with free posters to support all ID check
Much more than sitting staff in front of a computer to undertake come ‘virtual’ training, our experienced Challenge21 specialised investigators offer an interactive workshop including presentations, role play, and even a quiz!
We are happy to supply 'Challenge 25' posters in wipe-clean plastic free-of-charge for Challenge 21, Challenge 25, proxy purchasing, statement of the licensing act for sales of alcohol, cigarettes, offensive weapons, fireworks and petrol. Click here for more details
Training: Our Fixed-Price training days at your premises are inexpensive from as little as £13.75 / person for a 2-3 hour course with tutors. The course will keep staff up to date, and keep you in good standing with the authorities, protecting your licence and your livelihood
Price Tariff for all Challenge 25 Training and Test Purchasing services. Training is provided on-site or by arrangement at our offices where we will induct you in how to avoid underage sales, and therefore avoid the pain of a licence review or fines that damage the reputation of your business